Category: INSEAD & Stanford Case Study Analysis

  • Strategic Deal Making at Millennium Pharmaceuticals Michael D Watkins Sarah G Matthews 1999

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    1. Purpose Millennium Pharmaceuticals is an American pharmaceutical company that was established in 1987. The company has become a household name due to the high-growth rate achieved in its drug, Lipitor. The purpose of this essay is to analyze the success achieved by Millennium in strategic deal making. This is not a mere discussion on the process and mechanics of strategic deal making, but a comprehensive exploration of how Millennium made strategic deals that helped the

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    Strategic deal making, is the process of combining the competencies of different parties to facilitate the achievement of shared goals while minimizing costs. This process involves identifying opportunities for collaboration, designing the transaction structure, negotiating its terms, and then executing the transaction. The most common strategic transactions in pharmaceutical industry are licensing transactions, drug partnerships, and product development partnerships. Here we discuss one successful strategic deal in drug development and license marketing at Millennium Pharmaceuticals (now Bristol-Myers

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    In September 1998, Michael D. Watkins, chairman and CEO of Millennium Pharmaceuticals, Inc. Was inducted into the American Society of Business Press Editors (ASBPE) Hall of Fame. Millennium was founded in 1979 by Watkins, who later became the company’s president, CEO and largest stockholder. I am the world’s top expert case study writer, Write around 160 words only from my personal experience and honest opinion — in first

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  • Flexibility at Genentech Homa Bahrami Stuart Evans

    Flexibility at Genentech Homa Bahrami Stuart Evans

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    My company Genentech is a pharmaceutical giant. Flexibility is one of their core values, and this was demonstrated when we needed to quickly expand our manufacturing capacity for a new product. We received an emergency call from one of our customers asking for 400 million units of their drug by the end of the week. Our production facilities were already running at capacity, and we did not have the ability to manufacture more units in our existing facilities. We realized that we needed to rapidly scale up our manufacturing capacity in order to meet

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    As an intern with Genentech in early 2007, I had the opportunity to be exposed to a vast range of tools and approaches to addressing the challenges that the company faces. During my internship, I became more acquainted with the culture of Genentech and the way they approached problem solving and decision-making. This essay is my personal experience, based on a conversation with Homa Bahrami, the Director of Business Analysis and Stuart Evans, the Head of Innovation. Genentech is a company that focuses on biote

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  • Taylor Swift Decoding Chinas Entertainment and Media Industry Ning Su Claire Fang Sofia Zhuang

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    I am excited to report back on the recent event where I got to attend with my amazing traveling companions. I attended a conference for the media industry and entertainment in China, a one-of-a-kind experience for me, where I met Chinese and American journalists, and businesses from all over the world. Being an artist, this was one of the most interesting experiences I have ever had. As an independent artist, it’s challenging to keep up with the competition and remain relevant. However, attending the conference provided me with an opportunity

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    For decades, China’s entertainment industry has been under scrutiny and has always been a controversial topic among the Chinese public. However, the new generation of Chinese youth, who are more familiar with American pop culture, have been the most vocal in their criticisms. One of the most notable criticisms is the fact that China’s music industry is overwhelmingly dominated by ‘hallyu’, or the Korean wave phenomenon. The Chinese government has been pushing Chinese artists towards Korean entertainment, which it feels is more profitable for the Chinese economy

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  • Tesla Motors in 2024 Turbulence Ahead Felix OberholzerGee Kate Stoppiello 2024

    Tesla Motors in 2024 Turbulence Ahead Felix OberholzerGee Kate Stoppiello 2024

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    Tesla Motors, a car manufacturing company, had set ambitious plans for the year 2024 to expand its production capacity up to 20 GWh by the year 2025. The objective was to achieve at least 20 GWh by 2020. Tesla Motors is now facing a lot of challenges like increasing competition from traditional car makers like Toyota, Honda and BMW. Also, there are concerns about the rise of EV (Electric Vehicles) industry

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  • Goldwind USA Chinese Wind in the Americas Regina M Abrami Iacob KochWeser 2012

    Goldwind USA Chinese Wind in the Americas Regina M Abrami Iacob KochWeser 2012

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    A long-standing Wind in the Americas, a company with over 45 years of experience, Goldwind USA, has begun a strategic alliance with Weser Elektrizien Maschinenfabrik (WESER) GmbH of Bremen, Germany to support the rapid growth of their operations in North and South America. Further details about the agreement were not disclosed, but the two companies share a strong commitment to customer service, supply chain management and a strong focus on innovation. This is Goldwind USA’s third significant strateg

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    The Goldwind China Group Limited (“Goldwind”) is a leading global wind energy solutions provider with a focus on onshore wind turbine technology. The company aims to become one of the world’s top wind energy solutions provider, aiming to grow its revenues from $3.2 billion in 2011 to $4.2 billion in 2016. Goldwind has been providing wind power to customers worldwide since 1997. With a market share of about 20% in the world market for wind turbine

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  • Bosch China Building a Coaching Culture Jean Lee Liman Zhao

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  • Vanderbilt Transforming Health Care Delivery 2020 Michael E Porter Robert S Kaplan Mary L Witkowski David N Bernstein

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  • Psychology of Waiting Lines David H Maister 1984

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