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  • Airbnb A Benjamin Edelman Michael Luca 2011

    Airbnb A Benjamin Edelman Michael Luca 2011

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    Section: 1. The Company’s Values Airbnb’s vision is to create a new kind of travel experience: a way to connect hosts with guests by offering unique accommodations. As such, this company values authenticity, community, and quality. It is these values that make Airbnb a great success in a very competitive market. 2. Innovative Technologies Airbnb is constantly innovating new technologies to improve its services. One of its most significant innovations is the use of augmented

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    “In the 21st century, the sharing economy will continue to gain momentum.” Airbnb, a popular online marketplace for renting out personal space, was born as an offshoot of a startup called “Hosts for Hire,” where my friend Ben Edelman and I were two of the hosts in the early days. It was 2011, and the idea was to “build something better than Airbnb itself,” which could be run by the community. It was a great start. My first host was a dear old

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    “Airbnb’s (NASDAQ:ABNB) financial analyst report for the third quarter (Q3) of 2018 (reported as of September 27, 2018) was a bit of a disaster. Despite a 25% revenue increase and a $39 million bookings boost from its partnership with StubHub, Airbnb lost more money than it brought in from those and other sources, and the losses were even more than we suspected they would be. With the company’s

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    In 2011, Benjamin Edelman published “Airbnb: A Case Study.” He described it as “an innovative technology solution to a problem” in an industry. The problem? The hospitality industry: “Over 10,000 hotels are available on Airbnb every night, and hotels charge around $250 per night,” he writes. Airbnb’s strategy was to offer “luxury, unique, affordable, and sustainable short-term accommodation for short trips and extended stays.”

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  • Intelligems Pricing in the Online World Handout B Uzair Ahmad Maxime Cohen C Daniel Guetta Srikanth Jagabathula

    Intelligems Pricing in the Online World Handout B Uzair Ahmad Maxime Cohen C Daniel Guetta Srikanth Jagabathula

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    Intelligems Pricing in the Online World Handout B Uzair Ahmad Maxime Cohen C Daniel Guetta Srikanth Jagabathula 1. Company History: Intelligems is a well-known and well-respected brand in the online pricing domain. Its origin goes back to the early 1990s, when the founders realized the growing demand for software tools for online pricing calculations. Since then, Intelligems has continued to innovate and improve its pricing solutions, providing a wide range of features and services to its

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    “I am happy to say that my business is thriving online! Intelligems has helped me in many ways. I have increased my online revenue by 30% by optimizing my website for search engines and using a content management system (CMS) to manage my blogs and marketing pages. Also, I have improved my conversion rate by creating a personalized landing page for every prospect. I am also using Intelligems’ social media optimization (SMO) service to engage my target audience and create more leads. In terms of competitors, Intelligems

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    Case Studies in Online Business Case Study 1: Intelligems Intelligems Pricing in the Online World Intelligems is a UK-based company that sells online training software. They provide web-based video tutorials and interactive assessments for IT and business skills. Intelligems has been in business since 2007 and has grown steadily in recent years. In this case study, we will look at Intelligems’ approach to pricing and how they achieve their growth and profitability. Background and Overview

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    “The key idea is that pricing and brand are interdependent. Price is a direct consequence of what the product can bring. Brands determine the value customers associate with the product.” I will discuss Intelligems’ pricing strategy, which is the logical extension of this idea. Our goal is to build a community of digital creatives who understand the importance of the “economy of creativity” to their business. Therefore, we want to give them the opportunity to learn how to price their own content as an act of sharing. Our approach to pricing content is to price it by

  • Dealing with Corruption in the Police Force of La Paz Lucy Mccauley Marc Roberts Howard Husock 1992

    Dealing with Corruption in the Police Force of La Paz Lucy Mccauley Marc Roberts Howard Husock 1992

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    – 1992: La Paz, Bolivia: In a city with a small police force, police officers engage in corruption at the highest levels, stealing from the government, stealing from criminals, and stealing from their fellow officers. Many corrupt police officers have killed officers for their rank, or have been involved in the murder of another officer. One common practice is to steal from the government when it is needed, for example to buy weapons or pay for police training. This has caused major disruptions in the city’s operations and resulted in

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    “How to Deal with Corruption in the Police Force of La Paz La Paz, Bolivia is a small mountainous country, bordering on Ecuador and Peru. The country has been known for several years now for its political and social stability. Its economy has been growing at an impressive rate and has attracted thousands of immigrants from the neighboring countries. La Paz is the political and administrative center of the country. It has a population of 1.7 million people, with around 178,585 inhabitants, of which approximately 25

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    “Case Study: Dealing with Corruption in the Police Force of La Paz Lucy Mccauley Marc Roberts Howard Husock 1992 A few years ago, La Paz was experiencing a corrupt police force, which was affecting the citizens’ safety and security. The corruption in the police was rampant, and there were several allegations of torture, extortion, and theft. According to the case, the corruption was pervasive, with the force acting as a network of individuals who collaborated to protect their own interests. important link

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    Corruption in the police force of La Paz has been a serious problem, both in terms of theft of public property and the embezzlement of public funds. In recent years, the situation has become more serious, and it is considered one of the most serious problems in the entire country. In addition to theft and embezzlement, the police force in La Paz is also involved in corruption, which has grown worse over time. According to statistics, the police force of La Paz has lost millions of dollars in corruption each year, making it one of the

  • OneTen One Million Careers for Black Talent B Boris Groysberg Annelena Lobb Kerry Herman

    OneTen One Million Careers for Black Talent B Boris Groysberg Annelena Lobb Kerry Herman

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    1. Overview: OneTen is an organization founded by [Boris Groysberg and Annelena Lobb], dedicated to empowering Black talent and entrepreneurs. It aims to increase the number of Black talent in business and entrepreneurship. OneTen provides mentorship, networking, and other resources to help Black talent and entrepreneurs succeed. The organization’s mission is to create opportunities for Black talent to reach their full potential in the entrepreneurial and business sectors. 2. Key Findings: OneTen

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    Black professionals often face barriers in their career paths. One such obstacle is the lack of opportunities to develop their careers within companies. A study by Blackboard (2018) found that Black professionals were less likely to be promoted to top leadership positions than their white counterparts. In 2019, Google announced that it would eliminate all salaries for newly hired Black and Latino employees. These trends highlight the need for organizations to address this issue. This case study examines a new initiative aimed at closing the gap. page OneT

  • Discover Capital Closing an Acquisition Robert F White William A Sahlman Ramana Nanda 2017

    Discover Capital Closing an Acquisition Robert F White William A Sahlman Ramana Nanda 2017

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  • Bridge the Gap Between Strategy and Tactics with the Magic Matrix Note Benson P Shapiro Jonathan Byrnes 2003

    Bridge the Gap Between Strategy and Tactics with the Magic Matrix Note Benson P Shapiro Jonathan Byrnes 2003

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  • Marketing Reading Consumer Behavior and the Buying Process John T Gourville Michael I Norton 2014

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    The company has become one of the fastest growing food and e-commerce companies in India. In just 2 years, Zomato has created an incredible brand value of INR 100 billion, with the brand valuation at INR 66,452 Cr (as per Bloomberg), and a market cap of INR 1,54,549 Cr (as per DZSA). It has become one of the most profitable companies in India, with a P/E of 66 (as of August 2

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    Today, Zomato is the world’s most popular food ordering and delivery company. They are a part of the largest food delivery player in the world, with over 6,000 employees and 10 million active users on their app. When Zomato announced that they were going to offer pure veg food as an additional option, everyone was stunned. Pure veg food is not the easiest option to offer to customers, and it was a huge risk. Customers were scared that this move would lead to a decline in business,

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    Zomato’s Pure Veg Strategy Zomato is India’s largest food delivery service with over 650,000 verified restaurants in its platform. In 2018, the company introduced a new product called Pure Veg, which aims to provide a range of nutritious vegetarian options to the users. In order to promote the launch of the Pure Veg product, Zomato invited me to create a 5-10 slides PPT about their Pure Veg Strategy. I worked on