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  • Tom Bird Ken Saxon H Irving Grousbeck Nick J Mansour

    Tom Bird Ken Saxon H Irving Grousbeck Nick J Mansour

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  • Iman Hadi and Friends of the Environment Station Lighting up Homes in Yemen Hadiya Faheem Sanjib Dutta

    Iman Hadi and Friends of the Environment Station Lighting up Homes in Yemen Hadiya Faheem Sanjib Dutta

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  • How to Conduct a Good Experiment Online HBS Note 2023

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  • Botanee Leveraging Multitouchpoint Marketing to Build a Strong Chinese Brand in the Digital Age Yajin Wang Zhijing Cao

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  • Atomberg Technologies Digital Marketing Strategy Srinivas Pingali Manish Gupta Kiran Pedada 2023

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  • Demerger of Jio Financial Services from Reliance Industries

    Demerger of Jio Financial Services from Reliance Industries

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  • PINCs Dilemma Identifying the White Space Naeem Zafar Aleks Gollu

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  • Cirque du SoleilThe HighWire Act of Building Sustainable Partnerships Ramon CasadesusMasanell Maxime Aucoin 2009

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  • City Group Hospitality Executing a Successful Digital Strategy Lynda M Applegate Gabriele Piccoli Joaquin Rodriguez 2023

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    Digital marketing has become a crucial strategy in hospitality industry’s operation, as we know that online presence is vital for our business to reach the desired target audience. But, as every industry needs to keep up-to-date with the latest trends, here we bring to you an innovative digital marketing strategy implemented by City Group Hospitality (CGH). The implementation of this digital marketing strategy has enabled CGH to increase their overall marketing visibility, resulting in an increase in their brand awareness. Their marketing campaigns focused on increasing online search engine

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