Airtel Create a New Brand or Use Existing Ones Deep Desai Jaydeep Mukherjee
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Several big telecommunication companies are fighting fiercely for a new market and for their pre-eminence. Airtel is the largest telecommunication company in India, with about 280 million mobile subscribers, covering 21 out of 29 states. To remain competitive, the telecom giant is currently focusing on expanding its portfolio. Several options exist: 1. Airtel will either be the first to enter the drone delivery service or will be able to offer an
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Airtel is an Indian mobile phone operator, founded by Sunil Mittal, in 1995. The company operates in 14 countries across Asia, Europe, and Africa. Airtel is a multinational organization with a wide global presence. The mobile network operator offers free voice and text services, data, and local and international call services. The Indian company has become one of the most successful mobile phone companies globally. It has been the number-one mobile operator in India and Bangladesh, and it is the third-largest in
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“I’m Airtel. Yes, Airtel is that famous mobile telecom company that was founded in India in the 1990s. This is what most people know about the company. But how do you define Airtel’s brand? Airtel is a new brand, and I believe that the key to its success lies in how the company creates a new brand while at the same time tapping into the existing brand assets of the company. This is where we need to think like a brand strategist. Let’s start
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Airtel Create a New Brand or Use Existing Ones It is a challenging task to create a unique brand that is distinctive from the existing ones. Even more challenging is to differentiate a brand’s positioning and marketing message. To create a brand from scratch, one can look at companies that have created new brands that are successful. The Bharti Airtel Group, which is the largest network operator in India, has done an excellent job in creating a new brand for itself. this link Bharti Airtel’s new brand (
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“I’m Deep Desai, a marketing professional who writes for Airtel. When you need an experience that’s in the zone, let me be your number one choice.” The Airtel brand is a household name. Everywhere you turn, there’s Airtel. It’s as if you haven’t heard of any other telecom company. It’s as if you have one mobile phone company. The ‘A’ in Airtel stands for Ambitious, Accessible, Agile, Transparent, and is one of the most
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“Airtel is a brand. A brand is a symbol — a recognizable and trusted sign or image in the mind of an audience. It’s a product that makes them feel that they can do things. A brand that is familiar, consistent, efficient, trustworthy, desirable, attractive, authentic, emotional, loyal, etc. A brand that is perceived to be ‘good,’ ‘right,’ ‘safe,’ and ‘satisfactory.’ A brand that people love and use. harvard case study solution Airtel is a well-established,
Case Study Analysis
“I can help you with any problem related to the creation, development, and launch of a new brand in the Telecom industry,” the introductory sentence of my marketing essay reads. In this essay, I’ll analyze an example of a new brand that Airtel, the world’s biggest mobile network provider, launched. I’ll identify the brand strategy of Airtel that created the successful brand “Airtel” and explain how it was successful in the Indian market. After a brief about the subject, I’ll begin