At the Nexus of the Triple Bottom Line Ya Kun Kaya Toast Yew Tung Boey Sharon Ng Winson Ang Boon Chong Lim 2021
Evaluation of Alternatives
“At the Nexus of the Triple Bottom Line” Ya Kun Kaya Toast (YKK) has long been a successful franchise for its iconic kaya toast breakfast sandwich in Singapore. However, in 2021, with the COVID-19 pandemic, “At the Nexus” is facing immense competition. For example, many new restaurants offering similar breakfast menu are launching their businesses in recent times. YKK also faces a shift in the industry. The “Nexus” is defined as the
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As a student, I took the opportunity to intern with Ya Kun Kaya Toast in May 2020. During the internship, I witnessed an amazing team spirit that encouraged me to work with other young staff and to be a part of a team that believes in the power of food. The Ya Kun team created an environment that is comfortable, welcoming, and supportive. Everyone on the team shared their passion for food, and our discussions about what it meant to create a food experience, what it meant to work in an environment with such
Marketing Plan
The marketing plan for Ya Kun Kaya Toast highlights the company’s unique positioning and product line, as well as key strengths and opportunities in the restaurant industry. The main point of this product/market research paper is to develop a comprehensive marketing strategy for Ya Kun Kaya Toast, which will target local and international markets with a specific focus on brand building, product innovation, and sustainability. To ensure a successful marketing strategy, the following analysis is conducted: 1. Market Analysis – Market research on the restaurant
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It was in the year 2016, when I got a call from the organizers of a public seminar I had participated in. i loved this They invited me again to the 2017 seminar. This time, instead of the usual catered dinner, they offered us a chance to grab lunch together, which they called Ya Kun Café. It was a little bit awkward, and not so memorable, except for the coffee. I’ve never tasted Ya Kun coffee before that day. They poured it in a small paper cup,
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[insert a picture or graphic that accompanies the material] [insert headings: Company Overview, Customer Value Proposition, Marketing Strategies, Employee Engagement, Sustainability Strategies, Business Model, Financial Analysis, Risks, Challenges, Future Outlook, Conclusion, and References.] Company Overview: Ya Kun Kaya Toast is a konghak stall, famous for its freshly cooked kaya pancakes that have gained a loyal following in the past few years. It is
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Case: I was privileged to witness the launch of “Ya Kun Kaya Toast with Fresh Fruit,” a new product launched by Yew Tung Boey’s Food Beverages Limited (YFBL) in collaboration with Malaysia’s biggest coffee franchise, Ya Kun, during 2021’s Singapore Food Festival. I have had the privilege of working in the restaurant industry for over 10 years and I’m well-aware that Malaysian coffee culture and its ingredients have been shaped by generations of
PESTEL Analysis
The Nexus of the Triple Bottom Line is the nexus in which a company’s value (for profit, non-profit, or other purposes) depends on its contribution to three main dimensions – e.g. recommended you read Humanity, planet, profits. The 12-Point Evaluation Framework for a Company’s Sustainability has been widely adopted in Asia to measure a company’s sustainability performance and impact (Ko et al., 2019). The framework highlights three main challenges for companies to sustain
Porters Five Forces Analysis
I have been a food enthusiast since childhood. One of the dishes that always made me drool and savour is Ya Kun Kaya Toast. It has been a staple dish in Singapore for over 40 years. Ya Kun’s reputation for “kaya” is such that the word is now a synonym for ‘crispy pancakes with creamy gooey kaya’. A few years ago, my good friend and I made the most amazing Yew Tung Boey, one that I had never tasted before