Launching Mobile Financial Services in Myanmar The Case of Ooredoo Gita V Johar Oded Netzer Alexandre Liege
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Title: Ooredoo Launches Mobile Financial Services in Myanmar In today’s time, the usage of mobile phones is more than any other electronic devices. Mobile phones have become the new mode of communication, with people preferring to communicate through their smartphones over any other mode of communication. The popularity of mobile phones is increasing day by day, with people preferring to use their smartphones for online banking and financial transactions. The financial services sector is also moving towards the mobile internet, with more and more
PESTEL Analysis
1) Myanmar is an upcoming economy with large population base. 2) There is a demand for mobile phone with internet facility, banking services. 3) Adoption of smartphone and internet is higher than in other developing countries. 4) Govt is supporting telecommunication industry with incentives. 5) Smartphones and internet users are increasing rapidly. 6) The country has 17,000 Internet Service Providers. 7) Over 44% of the population use
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The Ooredoo company, which provides digital banking services in Southeast Asia and North Africa, launched a new mobile payment product in Myanmar in June 2019. The platform is called “Myanmar Bazaar,” which is based on the Ooredoo “PayKart” payment gateway. The project has been a great success. This paper seeks to analyze the Ooredoo’s strategies behind the success of Myanmar Bazaar, which have led to a paradigm shift in mobile payments in the country.
Problem Statement of the Case Study
– Myanmar is still a developing country with an enormous potential for the of mobile finance, but it still lacks the necessary infrastructure to implement it. – As a result, we had to rely on partnerships with local banks and telecom operators to develop financial services for the general population. – Mobile financial services have the potential to create significant impact by enabling low-income and low-skill groups to access financial services. My case study explores the launch of Ooredoo Mobile Money and how it successfully introduced mobile financial services to Myanmar’s
Porters Five Forces Analysis
Launching Mobile Financial Services in Myanmar Case Study: Ooredoo Gita V Johar Oded Netzer Alexandre Liege Porters Five Forces Analysis The objective of this research report is to analyze Ooredoo’s strategy, financial performance, and market position in the mobile financial services (MFS) in Myanmar and present recommendations to maximize Ooredoo’s business opportunity. The mobile financial services (MFS) market in Myanmar is still in its early stage More hints