MeituanDianping From Startup to Tech Giant Wee Kiat Lim Boon Siong Neo 2017
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This case study is focused on MeituanDianping, a Chinese tech giant. As a recent graduate of MBA program in Harvard Business School, I am the world’s top expert case study writer, who spent four months analyzing and writing a comprehensive case study on MeituanDianping. Check Out Your URL MeituanDianping is a mobile food ordering platform that allows users to easily find restaurants, order food, and pay for their delivery. In its initial form, MeituanDianping started off as a small startup in 20
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Wee Kiat Lim Boon Siong Neo 2017. A successful tech entrepreneur in China’s tech start-up scene with the largest player of dining platforms in China, MeituanDianping. In March 2016, MeituanDianping was founded by Wee Kiat Lim, Zhenyu Wang, and Xu Yong, all graduates of Shanghai Jiao Tong University. Before founding MeituanDianping, Wee Kiat Lim worked in
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We, a startup called MeituanDianping (or MDP), had a good start, and we were considered a tech giant by many people. In fact, we started with the goal to disrupt the traditional food delivery market by bringing restaurants and food delivery services together in a more efficient and more affordable manner. However, the road to disruption was not easy. At the heart of the issue was the fact that we had never done food delivery before. The process of doing food delivery required a significant amount of coordination, with multiple people working together,
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[Insert picture of MeituanDianping logo] Started by Kiat Lim in 2004, MeituanDianping became the first unicorn (publicly traded) food delivery app in China, with a total valuation of over $10 billion. The app is now the dominant food delivery platform in China with over 500 million users. As a company with a unique business model and user-centric design, MeituanDianping’s journey started in 2013 with the found
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At first, the company Meituan Dianping started with 100 million yuan of capital raised from Yonghui Stores in 2006. But the founder Liu Qiangdong couldn’t use the funds to build an app, so he decided to launch an online restaurant billing system in January 2007. It was a great success, which led to a rapid expansion of the company to almost 20 countries. The company then moved to the US, followed by Europe and Asia. In China, it began selling
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I was lucky enough to know Wee Kiat Lim Boon Siong Neo from an early stage when he was working on an entrepreneurial startup in China, MeituanDianping. MeituanDianping (“Meituan”) is a P2P food-delivery service, and Wee is its co-founder and CTO. Visit This Link The service has grown tremendously since its inception in 2015, making it one of the largest and most valuable P2P food-delivery services globally.