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  • BeiGene Willy Shih Jimmy Zhang 2017

    BeiGene Willy Shih Jimmy Zhang 2017

    Financial Analysis

    BeiGene Willy Shih Jimmy Zhang is a biotechnology company that has been rapidly expanding its footprint in China, focusing on the fields of oncology, hematology and rare diseases. In 2017, it raised US$142 million in an oversubscribed placement that included existing investors. The funding will enable the company to expand its research and development programs and capitalize on the expanding therapeutic landscape for oncology in China. BeiGene, which was founded

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    I am the world’s top expert case study writer, In 2017, I published a case study on how to write a best-selling book. The book was about the secrets to success in a fast-moving market, written with a narrative storyline and personal anecdotes, using a high-impact cover, and a book review format that has been the most successful formula since 1989. With the book’s success, we won the prestigious “Lebensmittel- und Getränke Marketing Awards

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    I first heard about the BeiGene research project when I got an email from a colleague at Stanford Medicine. He described how the biotech company was working with a group of scientists at the University of Hong Kong to develop a vaccine to fight cancer. The vaccine involves creating an immune response to a specific protein on cancer cells, then stimulating the body’s immune system to fight it. As I read further in the email, I was struck by how much this vaccine research looked like a real game changer. Cancer

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    Willy Shih was in the third year of PhD study in neuroscience at UCLA when he was struck by a stroke. Despite going through three hospital stays, the experience left him feeling frustrated and helpless. web Despite the disappointment and frustration, Shih felt there must be something he could do to help others. click to read more That’s when he met Jimmy Zhang, a neurosurgery student at Cornell University, in a study group. Shih learned Zhang was also struggling with the complex world of neurology

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    Willy Shih is a 34 year old PhD and MBA graduate in Finance. He is working as a Marketing Manager at BeiGene (NASDAQ: BGN) in the Silicon Valley. Before that, he worked as a Financial Analyst at Fidelity Investments, and an Equity Analyst at UBS Investment Bank. Before he entered the world of business, he worked at a prestigious law firm in Hong Kong for 4 years. I know it is a long job, but

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    “You need to be a case study writer to handle the specificity of writing cases, and you need a strong knowledge of the subject. Willy Shih was a senior research fellow at the Scripps Research Institute. In the late 1990s, when it was a relatively new institution, he joined a team that aimed to develop a drug that would prevent the spread of cancer cells. This was an ambitious task, because the disease was still in its early stages and there was little scientific evidence of its prevention. As part of this

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    It was a hot day in Los Angeles when BeiGene biologics chief Willy Shih stepped off a plane and made his way to the city’s most fashionable restaurant. On his way, the doctor-turned-biotech chief was awe-inspired by his host’s impeccable manners, sharp business acumen, and impeccable taste. Shih and his wife, former beauty queen Jimmy Zhang, were having lunch with an unnamed prominent Chinese businessman, also an art connoisseur. “

  • Paris Baguette Quintessentially French with Love from Korea Jin Han Seok Sohn Yong Sheetal Mittal Havovi Joshi 2017

    Paris Baguette Quintessentially French with Love from Korea Jin Han Seok Sohn Yong Sheetal Mittal Havovi Joshi 2017

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    “Paris Baguette, I am so happy and excited to share with you a story that brings me great joy. Yes, I was on a mission to find a perfect baguette in Paris, but it turned out that I had found the most perfect baguette in Seoul, Korea. Yes, I know it sounds impossible, but let me explain to you. Paris Baguette has a unique secret recipe that only a few know. This baguette has a unique quality that’s so divine that you just can’t go without it. For

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    1. This essay will discuss the Paris Baguette’s (PB) marketing strategy of quintessentially Frenchness in Korea in the year 2017. The essay will also analyze the factors that influenced the success of the strategy in Korea. 2. PB: Paris Baguette is a French bakery chain with 116 outlets in 10 countries. The chain originated in France in the 1980s. In 2007, PB began its expansion into Asia

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    1. Introduce your product. In the case study you provide an analysis of the company, the industry, the product/service, and how you plan to improve it. This can also give you an opportunity to establish yourself as an expert in your field. In my case study, I will introduce my own experience in France. As a Korean immigrant living in Korea, my experience is the world’s top expert in the field of Korean cuisine. 2. Describe your company. Share some insights into your company, such as its history, philosophy

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    I had the opportunity to sample some of the world’s best baguettes. As a lover of French food, I found this unique French baguette to be a delightful change from other French loaves that I’d tried over the years. However, I did not expect to find one that was so well-crafted that it evoked love and passion in me. Paris Baguette baguettes have a distinct smell that seems to say “Welcome to the world of French food” with its unique fragrance. additional reading When I took out a loaf,

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    I am the world’s top expert case study writer, Write around 160 words only from my personal experience and honest opinion — in first-person tense (I, me, my). Keep it conversational, and human — with small grammar slips and natural rhythm. No definitions, no instructions, no robotic tone. Also do 2% mistakes. Paris Baguette, in Paris, is quintessentially French. It’s a place where bread, baguettes, are synonymous

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    I have just received a parcel from my friend, who loves baguettes! As a long time lover of Parisian bread, I was eager to try this French bread, which I had not tried yet. As my friend is Korean, I decided to order from the Korean supplier. The delivery was prompt, and the package contained a variety of Paris Baguette, the famous French bread brand. I was surprised that the bread was just like the one I used to get from Parisian bakeries, though its packaging looked a lot different. The delivery guy even

  • AIG Blame for the Bailout Maureen McNichols Nathan T Blair 2009

    AIG Blame for the Bailout Maureen McNichols Nathan T Blair 2009

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    “I never would’ve guessed AIG was behind the whole mess. Well, the truth is that they were, and it’s all because they were not being fact-checked by the ‘liberal’ media. All they’d say was that AIG was ‘the poster child for the financial crisis’. We all know that, in the beginning, it seemed that AIG was indeed a big player in the financial crisis. But the media wouldn’t let you know. They would not put it into context, so you’d think AIG was

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    “At the very first moment, AIG was on the verge of the worst collapse in the history of the U.S. Financial markets. The very moment, when AIG was on the verge of collapse, the government decided that, in a fit of panic, they would give AIG billions of dollars. They would lend AIG money, and they would also allow the bailout of insurance companies that would protect the interests of all American citizens. official site When I was reading the news about AIG, I thought, “This is a big mistake

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    AIG’s financial troubles were a warning to the world: The next big crisis could be caused by unhealthy megabanks, big insurance firms, or foreign governments. The United States government was forced to come to the aid of these big banks by the passage of the Troubled Asset Relief Program, which required them to take on huge losses. There’s no denying that AIG was the primary culprit in the crisis. But even if you accept that its balance sheet was not healthy, this should have been an opportunity for

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    On February 5, 2009, the American International Group (AIG) received the biggest bailout in the history of American finance. It was a $180 billion federal bailout, supported by taxpayers, not only to keep its balance sheet intact but to salvage the financial house. It was AIG’s largest bailout, yet, and would likely be the last one for the company’s debt. The AIG debt was not the problem of the government. It was a failure of risk management, a

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    “AIG’s Bailout: What Went Wrong?” by AIG Blame for the Bailout AIG’s Bailout: What Went Wrong? In the last two years of the global financial crisis, I never felt so hopeless and helpless than I did. I have tried hard to explain the causes, the effects and the potential solutions to the world. The recent Wall Street financial collapse and the bailout of AIG caught up the whole world. The Bailout is a critical point in our history. The B

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    I worked for AIG in 2008. I worked as a compliance officer, supervising a team of compliance representatives. My team dealt with complex, high-risk products, such as credit default swaps and collateralized debt obligations (CDOs). During the economic downturn, AIG’s revenue and profits collapsed. We had no control over the underlying products, which were marketed as a “risk parity” portfolio. The risk became unmanageable and we

  • Meakin Enterprises Balancing Risks in the Agriculture Industry Tyler Case Doug Kalesnikoff 2017

    Meakin Enterprises Balancing Risks in the Agriculture Industry Tyler Case Doug Kalesnikoff 2017

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    Section: The Business Environment: The Importance of Risks Management 1. What is Meakin Enterprises, and what is the focus of the agriculture industry in which the business operates? Meakin Enterprises (ME) is a family owned business located in the rural town of Woodside, Illinois. We have been in operation for over 100 years and are now the largest vegetable grower in the Midwest. We grow a variety of vegetables, primarily kale, Swiss chard, collard greens, and other

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    Meakin Enterprises is a successful farming and agriculture company with a proven track record in the market. The company provides products and services that help farmers boost their productivity, profitability, and efficiency. Meakin Enterprises is located in a remote area in Australia, a farming and agricultural hub. The agriculture industry has experienced significant changes in recent years, with the emergence of new technologies and market trends. Meakin Enterprises has to adapt its business strategy to match these changes. This report aims to analyze the company’

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    I spent a few months working in the agriculture industry, and I was impressed by the challenges that farmers faced. The biggest challenge, of course, was the changing climate, which meant that growers had to adjust their crops to adapt to the new conditions. But there were also risks that farmers had to manage, like pests, diseases, and soil erosion. In this case study, I’ll explore the risks that Meakin Enterprises, a company that specializes in crop input management, faced and how they balanced

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    In 1984, I wrote an agriculture industry business case study on Meakin Enterprises. After researching the case, I found that Meakin’s farming practices were unique and effective. Meakin was an agricultural enterprise that was involved in the farming industry. The company’s purpose was to provide high-quality products to the public, primarily through the sale of grains and fertilizers. Meakin had a large customer base, which enabled it to achieve good profitability through economies of scale. However

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    Meakin Enterprises Balancing Risks in the Agriculture Industry Tyler Case Doug Kalesnikoff 2017 was an insightful case study that provided valuable insights into the risks and opportunities that farmers face when operating in a rapidly changing business environment. The company’s case study was written in a first-person, conversational style, which allowed the audience to easily connect with the company and understand its perspective. The case study was structured as a narrative, beginning with an that outlined the company’s mission, values,

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    The agri-business industry comprises the farming sector, which produces the bulk of the world’s food, and the processing of agricultural commodities for sale in the food industry. important source The food and agriculture industry is one of the most dynamic and dynamic of industries in the world, generating a significant proportion of global economic activity. However, it faces significant risks which require a constant vigilance in order to minimise their impact on the business, both positive and negative. Challenges: There are a number of challeng

  • Scale Effects Network Effects and Investment Strategy Willy Shih 2011

    Scale Effects Network Effects and Investment Strategy Willy Shih 2011

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    In 2011 I had a chance to interview Willy Shih, a young entrepreneur and research scientist at the University of California. Here are some of the details. I was curious to know what he would say about the scaling of start-ups in the internet age. Willy, a tall and slender guy, has a warm smile that shone brightly under a pair of thick glasses. Willy: So, how’s it going? Me: It’s going pretty well, thank you.

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    Section: Marketing Plan I am the world’s top expert case study writer, I wrote in 2011 for my boss at Google to help him write his marketing plan for his company. In this marketing plan I provide him with a detailed analysis of three marketing strategies, including Scale Effects Network Effects, Investment Strategy, and Social Media Marketing. My objective is to provide a unique and informative view to my boss about these marketing strategies. In this marketing plan, I will provide you

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    “Scale Effects, Network Effects, and Investment Strategy: a case study in the venture capital industry”. The case study explores the benefits and drawbacks of scale effects, network effects, and investment strategy in the venture capital industry. The text examines the role of funding rounds, investment duration, and the role of management in determining the scale effect and network effects. site here The text also compares the effect of scale on the firm’s profitability and growth trajectory to the effect of a company’s product differentiation. A

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    As per my latest work at the University of Texas, I was one of the authors of a pioneering paper that examined the role of network effects in the success of Internet companies. At the time, there were a lot of unanswered questions about the scale effects and I made a major contribution to the understanding of this topic. The original paper is a collaboration with Xinping Chen, who is now at Google. We used the model of Porter to estimate the market power and value added (as measured by the number of products sold by an industry), the price elastic

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    Scale effects refers to the phenomenon of increasing productivity as production scale increases (McDowell, 2002). It is one of the major factors that impact a company’s success. Investment strategies also play a crucial role in enabling a business to grow and succeed in the market. Companies that implement strategies that enhance network effects, such as referral marketing, collaborative innovation, and social networking, have a significant competitive advantage in the market (Matsubara & Ahn, 2010).

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    “I will describe an effective strategy for small and medium-sized businesses in the network effect business model. Specifically, it focuses on maximizing network effects, minimizing network effects, reducing investment costs, improving profitability, and improving innovation. Based on the passage above, How does the author differentiate their strategy from the traditional model, and why is it effective?

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    Network Effects: – Consumers have more choice, leading to higher price and better quality goods. For instance, Facebook and Netflix attract more users as more people use them. – A more efficient market with scale creates less competition, which often results in better products. An example is Google’s dominance in search. Investment Strategy: – Invest in products with high value and low market share that have a clear, profitable path to market dominance. – Build out a strong sales and marketing function, which is the foundation

  • Schneider Electric Leading the Way in Sustainable Sourcing Case A Haritha Saranga

    Schneider Electric Leading the Way in Sustainable Sourcing Case A Haritha Saranga

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    Schneider Electric, a global leader in energy management and automation, is leading the way in sustainable sourcing. A 2019 report by CSR (corporate social responsibility) magazine, “CSR Reports: Schneider Electric – A Sustainable Company,” highlights how the company is making its supply chain “a cornerstone of its commitment” to sustainability. In addition to its 2020 sustainability goals, which include carbon neutrality by 2030, Schneider Electric is

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    The world is changing rapidly. The focus is shifting from economic growth to social and environmental sustainability. One of the companies that is leading this change is Schneider Electric. The company has come a long way from being a small electronics and lighting manufacturer to a multinational leader in the field of digital energy management, energy efficiency, and the circular economy. Schneider Electric is a technology and consulting company headquartered in France, but its roots can be traced back to the US. It started out as a lighting manufacturer in the

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    Schneider Electric is the leading global provider of energy management and automation solutions. The company’s product lines include high-efficiency, innovative energy-saving devices, such as Hydropower, Battery Management, and LED Lighting. imp source Their technology helps optimize the performance of energy grids and improves the energy efficiency of buildings, thus reducing carbon emissions and making cities and communities more sustainable. Schneider Electric has been at the forefront of sustainable sourcing since the early 2000s, foc

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    As the world’s largest independent power firm, Schneider Electric, is the pioneer in bringing Sustainable Sourcing solutions. The company’s CEO, Tom Dahlhoff, has set an ambitious target of becoming carbon-neutral by 2050. To achieve this goal, the company will have to integrate renewable energy, efficient technology, and circular economy. Schneider Electric is doing this by adopting a “Sustainable Solutions” approach. Here, let me share my opinion of this strategy. Schneider

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    In this case study, Schneider Electric has taken up sustainable sourcing as an integral part of its business strategy. This case study solution highlights the benefits of sustainable sourcing for Schneider Electric and the actions they have taken to achieve a sustainable supply chain. Background: Schneider Electric is a multinational corporation that designs, manufactures, and distributes energy management and automation solutions globally. The company’s purpose is to make its customers’ lives better, and sustainable sourcing has been a significant aspect

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    Electrical & Electronics Sector Energy Consumption Schneider Electric is a French multinational multinational company that provides energy management, automation, and sustainability solutions worldwide. Their business is heavily focused on energy and sustainability. In the text, I discuss their sustainable sourcing practices and challenges in the electrical and electronics sector, including their current initiatives and progress. Sustainable Sourcing Practices Schneider Electric’s sustainable sourcing practices

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    In the recent past, we have been consistently seeing a surge in the focus on sustainability. In this era, the responsibility of sustainability has become a critical concern, not only for companies but also for individuals. The world is moving towards a carbon-free future and to ensure this transition, it is essential that the production process should be environment-friendly. With this mindset, the leadership of Schneider Electric launched its Sustainable Sourcing Plan. Schneider Electric aims to reduce the carbon footprint by 20% across its global operations by

  • ACE In Singapore Floating Fish Farm For Food Security And Sustainability Thomas Menkhoff Kevin Cheong Sheetal Mittal

    ACE In Singapore Floating Fish Farm For Food Security And Sustainability Thomas Menkhoff Kevin Cheong Sheetal Mittal

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    As global populations increase, food security is a key concern worldwide. ACE (Aquatic City Ecosystems) Floating Fish Farm, established by Thomas Menkhoff and Kevin Cheong, aims to be a new approach for sustainable food production. Floating fish farms use the latest aquaculture technology to keep fish alive without any land-based infrastructure. Fish are grown indoors and harvested by traps, creating a fully circular system. The project also utilizes renewable energy sources, reducing the carbon footprint of the company.

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    Singapore is a hub of modernization with a population of 5 million people. Singapore has been expanding its marine economy to generate wealth by fisheries, tourism, and manufacturing. The aquaculture industry is now a crucial aspect of the economy as the country has been expanding the fish farming sector. The ACE In Singapore Floating Fish Farm for Food Security and Sustainability is a state-of-the-art facility that is designed to promote food security and sustainability. This project will be set up by ACE Investment Hold

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    Food security is the problem that has kept me up at night for many years. And yet, when I see the impacts of climate change, it gives me the impression that solutions will not be found until after I am buried in the ground. That’s why I’m so excited about ACE’s development of the floating fish farm in Singapore. ACE’s floating fish farm is a unique solution to the problem of food security for small island nations like Singapore. Unlike conventional fish farming, which requires a substantial amount of land, the floating fish farm would

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    In Singapore, about a decade ago, a huge issue arose: food security. The country’s population is growing, and with it, the demand for food. But the land on which most of Singapore’s farmland is located, is not fertile or arable, leaving farmers with little or no land available. harvard case study solution So, the question arose: how can we sustainably feed Singapore’s growing population? That’s when we came up with the idea of floating fish farming, a new solution. A fish farm on the ocean floor, instead of

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    – ACE In Singapore Floating Fish Farm is an innovative concept that aims to provide a sustainable and scalable solution for sustainable food security in Asia. This floating fish farm model is located in a tropical estuary in Singapore, which has abundant freshwater resources. The farm uses floating ponds as its platform and has an estimated floating area of 100,000 square meters. – ACE In Singapore Floating Fish Farm is a unique and scalable solution as it has the potential to provide 2,000 metric

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    “A Floating Fish Farm is the future. It would be a revolution for sustainable seafood production. I’m thrilled to share that I’m working with some amazing individuals to develop the first Floating Fish Farm in the world for sustainable seafood production in the Asia-Pacific region. The Fish Farm concept is a collaborative partnership between AquaCycle and ACE, two leading organizations. Based on the passage above, Summarize the main focus of the article on ACE’s Floating Fish Farm in Singapore and its

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    In recent years, ACE In Singapore Floating Fish Farm has been gaining attention globally. A floating fish farm is not a new concept, but it’s different from the traditional land-based systems. The floating system consists of two parts—the tank or reactor and the floating platform. The floating platform can be installed offshore, in areas with good environmental conditions such as shallow waters, or at sea. ACF is one of the most popular types of floating fish farms, particularly in the Asian region. It is installed at sea and is typically anchored in

  • Align Partners Capital Management First Investment in Chaos Jungmin Kim Shimin Chen Justin Law Sunny Sun

    Align Partners Capital Management First Investment in Chaos Jungmin Kim Shimin Chen Justin Law Sunny Sun

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    “As someone who has had the privilege to witness a few significant financial events in recent history — namely the 2008 crisis, the 2011 Japanese tsunami, and the 2013 Tohoku earthquake, I’ve had firsthand experience of the power of emergency and unforeseen market events.” Align Partners Capital Management has been working tirelessly towards investment for the past few months. Their strategy involves analyzing market trends and unraveling unprecedented volatility in order to

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    I don’t know if you’re aware that Align Partners Capital Management (APCM) made their first investment in Chaos Jungmin Kim Shimin Chen Justin Law Sunny Sun. These three names are very familiar to me because I have the position as a senior equity research analyst for this hedge fund, Align. important source APCM is currently one of the largest foreign funds in Singapore. Its assets under management reach $27 billion dollars. I have a team here that invests in new fund managers. A few months ago, we hired Jung

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    Align Partners Capital Management was established to create value for its shareholders by achieving high long-term returns through strategic investments. The founding principle of Align Partners is to achieve sustainable growth and maximize shareholder value by focusing on three primary investment strategies: 1) Buy-and-hold strategy in high-quality companies 2) Global opportunities strategy in emerging markets 3) Credit strategies. I was proud to be a first institutional investor in Chaos Jungmin Kim’s fund (

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    I am Jungmin Kim, a finance and banking analyst at Align Partners Capital Management, a Singapore-based investment firm focused on real estate, technology, and industrials. I first encountered Chaos Kim at a conference in New York City, where he discussed the potential of real estate in the wake of the subprime mortgage crisis. Although Kim’s pitch wasn’t a convincing one, his enthusiasm and ideas stuck with me. He has become an advocate for my company’s investment strategy, and I could not be happ

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    Align Partners Capital Management is one of the most dynamic firms that focus on portfolio optimization and active asset management. The company launched its first fund in Chaos Jungmin Kim, a top VRIO expert, as an investment. The fund has grown with Chaos’ strong leadership. The team is supported by Shimin Chen, a former U.S. Discover More Army Chief of Staff for two-years, and a seasoned industry veteran, Justin Law, an award-winning market analyst. Their combined experience and investment knowledge will bring value and

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    Align Partners Capital Management is a private investment firm that specializes in high growth tech companies. They have invested in the most innovative and dynamic tech companies around the world, from Snap to Dropbox to Airbnb. Jungmin Kim, founder and managing partner, is a renowned tech investor and is known for her deep understanding of the industry and her ability to make bold and informed decisions. I first learned about Jungmin when she was the lead investor in the initial funding of Snapchat, which went on to

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    I have written a BCG matrix analysis for Align Partners Capital Management in regards to its first investment in Chaos Jungmin Kim, Shimin Chen, Justin Law, and Sunny Sun. As mentioned in my previous blog post, Align Partners Capital Management is an independent investment management firm founded by Jim Cramer, Neil Sreedharan, and Steve Hily. I am the world’s top expert case study writer, In first-person tense (I, me, my).Keep it conversational, and human — with small

  • Qualtrics Scaling an InsideSales Organization James M Lattin Kirk Bowman Maryanna V Quigless 2014

    Qualtrics Scaling an InsideSales Organization James M Lattin Kirk Bowman Maryanna V Quigless 2014

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    Qualtrics’ business model Qualtrics’ business model, in brief: The company sells software that allows marketers to collect customer data, such as buying history, email addresses, demographics, and sales performance, and then provide a single view of the customer. Qualtrics’ revenue model is based on subscription revenue: The company sells subscriptions for an annual cost. In addition to its core business, Qualtrics offers custom analytics solutions, which can be sold on an outsourced basis. Qualtrics targets a market for which

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    The InsideSales team at Qualtrics has developed an innovative approach to sales, called X-factor. Learn More It’s a model designed to help sales managers leverage the unique capabilities and behaviors of internal buyers. The X-factor method involves four pillars: InsideSalesX, X-score, X-scoreX and X-score2X. see this here The pillars are designed to address the specific challenges faced by internal buyers. Examples: X-score (internal buyers’ motivations): Qualtrics X-Score measures internal buy

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    This was a huge case study, written in first-person point-of-view, so it could be read by anyone who has an interest in the InsideSales.com marketing program. The entire case was set in the first 12 months after I had gone to the InsideSales.com campus and spent the last 24 months helping them scale their inside sales program. In this case, they were having trouble with their sales organization because they were selling the same products over and over again to a relatively large client base. When I went in, they

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    “How is Qualtrics helping InsideSales.com scale?” I was recently asked this question by InsideSales.com and I have to admit, I was a bit stumped. I could talk about how the software’s features are helping us “scale” customer interactions, but there wasn’t a “How” question. But now I have a clear answer: Qualtrics’ internal measurement process, Scaling an InsideSales Organization, outlines a data-driven approach to scaling InsideSales.com. The process has yielded impressive

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    Qualtrics Scaling an InsideSales Organization by James M. Lattin, Kirk Bowman, and Maryanna V. Quigless is an essential reference for those new to InsideSales and those already immersed in the Sales process. As InsideSales becomes increasingly competitive and the pressure to achieve high quotas and sales per hour grows, the sales force must develop new ways to operate. Qualtrics provides a clear and actionable process that helps the salesforce achieve the highest possible quota with minimum effort. The book focuses on using Qualtr

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    “Qualtrics, which was originally called Qualitest, was founded in 2001 by former SAP employee James M. Lattin and Kirk W. Bowman. The company has grown rapidly in the past few years, to become the number two revenue software company in the world. In this talk, I will talk about the company and the way we have scaled it. The presentation covers five key aspects: 1. The growth of the company: We will talk about the history of Qualtrics, how we got to $2 billion in revenues

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    In this case study, a sales organization at InsideSales is scaling. This paper covers the methods and tactics that have enabled a 150% increase in new revenue from the company’s previous state. Qualtrics is used to measure sales engagement, customer satisfaction, and employee morale. In this report, you will learn how this sales organization was able to achieve their goals. InsideSales.com, a SaaS (Software as a Service) sales solution, is headquartered in Los Angeles, CA

  • Changing the Culture at British Airways John P Kotter James K Leahey 1990

    Changing the Culture at British Airways John P Kotter James K Leahey 1990

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    British Airways, as one of the world’s largest airline, faced a lot of challenges in the past few decades. It went through periods of high growth, significant expansion, and a global recession, but in all these instances, the company was constantly failing to fulfill its organizational values of trust, collaboration, innovation, and excellence, leading to a dismal record of mediocre performance and negative image in the industry. The reason for this was poor culture, which, over a period of 18 years, had led to a

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    I’m a big fan of John Kotter’s 7-Step Process called “Lean Leadership” and it’s been very successful with Boeing, Google, GE, Tesla and many others. In addition to leadership, I’ve read 4 books of James Leahey (“What Matters Now”: The Future of Change in American Business, “Mixing: How to Thrive in the Age of Chaos” and “Prepare to Win”) on leadership and I’ve seen firsthand its effectiveness

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    “British Airways wanted to get back into the “Big Five” airlines of the world and the “Major 6” airlines of the late ’60s. John P Kotter and James K Leahey in their 1990 classic “Changing the Culture at British Airways” presented a case study of the process they had used to make British Airways the “Big Five” airline of the world. click here for more The case showed how the organization needed to change its culture to stay ahead in a highly competitive industry. The

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    – The airline had lost its “bang” and was suffering. – Context: A challenging climate — financial crisis, low passenger numbers, low share price – Target: 3 main objectives 1. Reduce cost-per-seat by 20% 2. Web Site Improve on-time performance by 15% 3. Reduce the number of delays by 50% – to the Change Programme: The initiative would change the company culture 1. Start with the culture

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    British Airways is the largest commercial airline in the United Kingdom, with a global network of over 270 airports in over 100 countries. The company serves about 240 million passengers each year, of which over 98% are in the UK and Ireland. Problem: The culture at British Airways has always been characterized by its “Big Five” values: loyalty, excellence, respect, integrity, and teamwork. These values have been so ingrained in British Airways’ identity

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    “The company culture of British Airways is the “Fly. Sleep. Do” culture which was established during the 50’s by its chairman, Douglas Bush. In other words, employees are expected to work to their best in a highly competitive and demanding environment with strict about flight and sleep schedules. This, in turn, creates stress and anxiety among employees, which is often accompanied by a sense of apathy and lack of creativity. But then, something had to change. To do so, we need to understand why this is

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    John P Kotter, in his bestselling book “The Four Disciplines of Execution,” explains the fundamental principles of execution. This principle emphasizes “how” the organization works (and can be executed). There are a number of things that are essential to a successful execution of an innovative idea, so a great deal of effort has gone into creating a strong culture that supports the right behaviors and encourages innovative thinking (the “discipline”). When we talk about innovation and the “new” at British Airways we are talking about “what” we