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  • Orchadios First Two Split Experiments Iavor Bojinov Marco Iansiti David Lane 2021

    Orchadios First Two Split Experiments Iavor Bojinov Marco Iansiti David Lane 2021

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    Orchadios’ (Orchador) first two split experiments were designed to examine the effect of the brand’s targeting on online sales. They followed a fixed ratio structure, with each split experiment measuring 50% sales for one split and 50% sales for the second split. Results: The following are the results of the split experiments: – First split: Average Sales: 151.5 (2019) vs 206.9 (2021)

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    The Porters five-for-two model is a framework for analyzing firm performance by identifying competitive positions and the strength of different competitive advantages. As usual the first two companies were Orchadios, a company that sells high-performance computers and peripherals, and then BMC, a company providing services, including software and hardware. Our analysis showed that Orchadios is a company with dominant position in the high-performance computer market. Its unique position is derived from its high-end server, a powerful supercomputer that can process

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    Orchadios, Inc. Incorporated as a public company in late 2016. Orchadios’ main product, OrchardMiner, uses patented technology to analyze the genomics of a farm’s soil to predict its optimal crop yields and to make recommendations on how to improve its crop yields. click here for more OrchardMiner’s AI algorithm is designed to provide insights into the nutrient needs of plants at the individual level. The first part of the experiment ran from October 1, 2017

  • Michael Ku and Global Clinical Supply at Pfizer A Linda A Hill Allison J Wigen Emily Tedards 2020

    Michael Ku and Global Clinical Supply at Pfizer A Linda A Hill Allison J Wigen Emily Tedards 2020

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    In a world where healthcare is undergoing significant changes with new healthcare technologies and new approaches being introduced on a regular basis, it is becoming more vital for companies to understand how to navigate these changes. The pharmaceutical industry has undergone considerable transformations over the last decade, including the emergence of digital health technologies, the increasing adoption of patient-centered approaches, and the implementation of value-based pricing models. Global Clinical Supply, a division of Pfizer, specializes in the delivery of high-quality clinical

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    Michael Ku is a world-renowned pharmaceutical industry researcher with over 25 years of experience at Pfizer and GSK. In his current role at Pfizer, he leads Pfizer’s Clinical Supply Development organization with a focus on clinical pharmacovigilance, clinical product development, clinical trial logistics, supply chain management, and global regulatory affairs. As I sit down to write about Michael, I am struck by how he navigates these multiple roles with precision and purpose. As a senior executive in a ph

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    “Michael Ku was a clinical trial lead at Pfizer for the development of a new cancer vaccine. His role was crucial to the success of this project. Michael was dedicated to ensuring that the trial was carried out smoothly and effectively. The company was required to meet tight timelines and to address concerns from the regulators. Michael worked closely with the team to ensure that everything was done correctly, and he was highly responsive to any queries or concerns that arose. When the first patient was vaccinated, Michael was the first to report any safety issues

  • Nelson Nurseries Michael J Schill 2020

    Nelson Nurseries Michael J Schill 2020

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  • InsideSalescom A Frank V Cespedes 2016

    InsideSalescom A Frank V Cespedes 2016

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    QoQa Breaking Boundaries and Scaling an Online Community Pedro Soares Lima Vieira Marco Dante Biscaro Maurizio Caon

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  • Daikin at 100 A Leadership Lessons

    Daikin at 100 A Leadership Lessons

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  • RELERouen A Language immersion in Normandy Edi Soler Luis Palencia Juan Carlos VazquezDodero 2024

    RELERouen A Language immersion in Normandy Edi Soler Luis Palencia Juan Carlos VazquezDodero 2024

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    In the mid-19th century, I traveled to a new place: Normandy, France. That was the beginning of my linguistic journey with a group of French students and some French teachers who showed me around, showed me the countryside, the vineyards, the villages, the caves, the foods. This was the beginning of my language learning and a great way to improve my English by speaking French and getting to know the locals. At first, I did not think it was possible to learn French in Normandy because there was

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  • Valuing Employee Equity at Early Stage Ventures Shikhar Ghosh Christopher Stanton Sanchali Pal 2019

    Valuing Employee Equity at Early Stage Ventures Shikhar Ghosh Christopher Stanton Sanchali Pal 2019

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  • Just Baked Inventory Management Eric Svaan 2013

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  • Nykaa ERetail Private Limited Enduring COVID19 and Preparing for the Future Nirankush Dutta Neha Sharma 2023

    Nykaa ERetail Private Limited Enduring COVID19 and Preparing for the Future Nirankush Dutta Neha Sharma 2023

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    Nykaa ERetail Private Limited’s Covid-19 experience is a defining moment for the industry. It taught us that crisis can create new opportunities. In my opinion, Nykaa has emerged stronger and wiser than ever before. he said COVID19 has made people focus on local products, with the shift in consumer behavior to online shopping. As the largest beauty retailer in India, Nykaa took the lead in the E-commerce space, providing a one-stop-shop for beauty products and services for customers. The brand’s E-

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    Nykaa ERetail Private Limited (Nykaa) is a multinational beauty and fashion e-commerce company headquartered in Bangalore, India. Nykaa is known for its strong presence in India, where the pandemic led to a boom in online shopping. Despite the pandemic, Nykaa has continued to perform well and expand globally. In my personal experience, Nykaa has endured the pandemic through various measures such as instituting a virtual showroom, providing 100% returns on

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    Nykaa E-Retail Private Limited is an Indian e-commerce platform based in Bengaluru. It has built a reputation for delivering high-quality beauty and personal care products, across various markets. The company, which started in 2010, is popular for its focus on customer service and innovative branding, making it a leader in the E-retail industry. However, with the COVID-19 pandemic causing disruptions in supply chains, demand, and consumer behavior, the company has faced significant challenges,

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    [Company Name, Brand Name, Location] Elevated during the COVID19 pandemic with a growth rate of 171.3%, Nykaa ERetail Private Limited, a multibrand E-commerce company, is redefining the retail industry by catering to the aspirational middle class in India. COVID19’s Impact: E-commerce experienced massive growth with 15x in 2020 and is expected to reach 20x in 2021.

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    COVID-19 was a huge challenge to every business globally. And the e-commerce sector was not exempted. As the pandemic was on, the market was facing a big tsunami of sales. However, our brand, Nykaa, saw a tremendous growth. A significant boost in sales was seen during the first few months of the lockdown when people were spending less and people, including women, were opting for affordable makeup options, which was never considered before. However, as the pandemic took its toll,

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    I was part of the Nykaa’s ‘Digital Fashion Revolution’ initiative. It was a year-long challenge, which started in November 2020. During the challenge, Nykaa invested into the next generation of fashion designers and their creations. As part of this initiative, Nykaa conducted an online fashion fair. It was an exciting platform for our customers to experience the next generation of fashion designers. I joined the team to curate the designers and create a unique experience for our customers. Despite